At this point, all you really have to do is wait for your promotions to fizzle out over the several days. Seriously, send thank you notes. If you followed this guide to the letter and there were A LOT of letters in it , you most likely have an Amazon Bestseller on your hands. There are a TON of doors that open for you when you have a popular book, and for a complete guide to benefiting from your newfound success, check out this guide. Let us know by email at hello scribemedia. Download our Publishing Guide and answer 7 critical questions to see if you're ready to become a published author and dominate your field.
The goal here is to condense the bulk of your book sales into a small window. But first, you have to learn the steps, starting with The Pre-Launch Period. How To Prep For Your Bestseller Campaign You need to put several things in place before you make your big push for the bestseller list. There are four things you need to do in this period. Let me give you an example. What would you say this book is about, judging by its cover alone? They can give you feedback about your book and your positioning. They have massive audiences they can promote your book to.
This is sort of random, but I just wanted to thank you. Your entire goal in this interaction is to open the door to more interactions. Subreddits LinkedIn Groups Facebook Groups Make a list of key online groups you want to promote your book to, and start engaging them regularly. Gather Reviews For Your Book You need to already have many reviews for your book before its big launch so that when you push your book to those huge audiences, it looks legitimate.
There are a few ways to get reviews early, and the fastest is to simply ask people you know. Thank you so much; this is really great of you to do. Now you get to schedule those big promotions. There are two reasons this step comes near the end: You need to have a date in mind. These promotional services are selective. They need proof that your book legit. Fortunately, you have a beautifully designed book with lots of reviews.
The three services we recommend are as follows: Selective, but very dependable. See their site for full list of criteria. The most selective of the three, but they have an incredible list of subscribers.
Next, set your Event Photo to be a picture of your book, and add a fun title like below: Getting To Bestseller Status This is the big sprint. But first, you need to position your book for success. Updating your price is easy: The rules to decide are as follows: Choose at least one category where the top book has a bestseller rank worse than 5,, ideally as low as 10, Choose categories you would be happy to be in, and make sense for the book. If you said you were a bestseller in x, would it make sense? Reach Back Out To Those Key Influencers A lot of what happens on the first day of your launch actually only takes minimal work for you.
For example, the following will happen without your help: Your paid placements are being emailed out. Your Facebook Event will alert your invitees. THX for your help, I hope I win a book! Two things take away any stress and anxiety I have found though that going out on the boat and just cruising around either by myself or with my wife and dog or with friends is by far the most relaxing, refreshing and renewing activity It clears my mind and opens my thoughts to new opportunities. Thx for the great article I have been speaking and conducting training on communication, sales, and influence across the country for the past 7 years and am working on my first book right now.
This article and your insights are most helpful. Thomas- I'd love to connect with you, as I think we can both help each other with our goals I'm trying to do more interactive workshops and corporate speaking. If you want to hop on the phone for a quick call, contact me: Holy Cow this is valuable info, it could be a mini e-book in it's self thank you for sharing this info.
Wow,this is the most detailed,free,helpful information that I have ever read. I am writing my first book and this will help me a lot. This has been, by far, the most taco-licious post ever.. This is freaking awesome - thanks for the long post and guide.
The services in turn offer the giant lists to authors, in exchange for payment, and for the author discounting their book. The Republican Choice for Set up a giveaway. Not Enabled Word Wise: Come on, get with it
I keep telling authors to focus on validating their ideas and writing books people want to buy; unfortunately the modernist idealism of "ART" continues to blind authors to the realities of publishing success, and they're creating in a "Field of Dreams" mentality that promises all their creative efforts will be rewarded as long as they listen to their passion and muse.
Writing a bestseller is about writing a book that people will buy. You can definitely see your skills within the work you write. The world hopes for more passionate writers like you who are not afraid to mention how they believe. Always go after your heart. We met a couple who build them for the hotels and they shared the secret to a great sand castle. Isn't just water - its lots and lots of water, more water than you think. I just published my first draft 3 chapters of a new book on leanpub. What a great model.. Lately it's been getting personal attention and coaching from you Noah, it has called me to action in a way that I'd never tapped into before.
I enjoy a good challenge. It's also made me conjure up ideas about my novels and writing projects. Running is fantastic for stress relief I had never been a "runner" at any point in my life, ever ever. This time last year I couldn't even run more than the 1. I was seriously slow and for me running hurt all over. It all changed when I found a friend who had recently got into running, he had me read the book "Born to Run" and start jogging with him.
I was slow and everything hurt at first. Actually, it was aweful. Then it became ok, then it became enjoyable, and then awesome. In June I ran my first half marathon and in Nov I ran my first full marathon. I've also run two man relay races through the smoky mountains. Anyone can be a runner, after all we were born to run. For me, getting started was all about having FUN people to do it with who didn't judge me and pushed me into getting over the "hump" You don't need to run marathons or anything like that.
I try to take time to invest in myself daily. Sometimes it is reading or going for a walk on a country road, or watching an action packed movie, or having a glass of wine with a friend. Something I can look forward to even when life gets tough! I'm the founder of an online novel writing course, and these are some great tips for publishing your book. I'll have to make them part of the curriculum!
I also breathe deep for a minute. It was incredible getting lost in ancient and contemporary pieces, worrying little about the world around me and indulging in rich history. But I have been trying to find something that I am really bad at and have no control over. I find that if it is something I can be good at, my workaholic kicks in and I will go try-hard and it takes all the fun away. DJing is my favorite activity to get rid of anxiety.
It's an outlet that allows me to express myself creatively and emotionally, while also having a ridiculous amount of fun. Nothing like getting lost on the decks for a few hours. I've written one book so far and it sold better than I expected. With that said, I have no doubt that I can do better next time round and your post is now my first reference item for my next book.
It's literally a step by step Thanks very much for putting this online!
If you're an author and you want some intelligence on your book compared to other books try the free tool Bookalyzer. All of this craziness to get on the Best Seller List. You're working much too hard, and this is totally inefficient. They'll get you on the bestseller list, no problem. They buy your book, along with their fee, and presto you're a NYT bestselling author. Do some searching and you find a lot more. It's a fairly common practice. All this unnecessary work and hustle Charlie. Come on, get with it Here's the thing- I know authors who have used services like the one you mentioned to hit the bestseller list.
They "sell" 10, books in the first week, then get to say they're a NYT bestselling author for the rest of their life. But six months later, they've only sold a grand total of 12, books.
And their book has already fallen into the realm of obscurity, because no one cares about it anymore. Their bestseller was a flash in the pan. Hitting the list doesn't really mean anything anymore. People who are smart -- people who read books -- are now aware that the list can be gamed. If you're going to use a service to guarantee 1 which isn't always a guarantee, due to outliers , you need to keep in mind that it might only help you in the short term.
I shouldn't say "hitting the list doesn't mean anything anymore. It does mean something, but my point is that it ain't what it used to be. I think everything can be gamed. Everything can be gamed and everything is spam. As you quickly figured out my comment was somewhat tongue in cheek, but amazing that even the NYT Bestseller isn't what most think. Anyway, great piece with loads of a marketing content that I'll continue to piece. Why I would love to read the book, that would require getting offline. Maybe if I go to Cuba. Thinking of someone I can purchase it for, and I will.
To relieve stress, for me is photography. Taking photos help me forget everything else since I really need to focus pun unintended on the composition, settings etc. There's nothing quite like putting on a great song, turning up the volume and having a 5min dance off with yourself. For a calmer approach I also do yoga. I mean you get invited by strangers to come to their homes, have a tea and have a relaxed chat about what you are doing in live.
That is a really nice thing to do on the weekend. After I graduated from university, I figured I was to old to be wasting my time by playing video games. If I wasn't at work, I was working on my own business in my spare time. I thought that I could always be doing something more productive with my time. During my teenage years, I loved playing video games and had every major console. I "wasted" many a day playing games. I ordered an Xbox One and I am having a blast.
I had forgotten how much fun video games are. I really regret thinking they were a waste of time despite watch endless films and reading lots of books.
I can't wait for Titanfall to come out in a few weeks, there are some late night sessions in the pipeline! Great content, rich and useful. One comment about step 2: Or if a girl i see wasn't out traveling for 3 month, it would be kissing her - Happy Birthday Noah! Well I don't actually know if you still have birthday since it 8 am in Denmark But congrats anyway and thanks for the very informative and valuable article!
Or almost anything physical but mundane.
First off - epic post. I bookmarked it using feedly. The marketing of your content is extremely important and it's not so easy to get your head around. As far as relaxation techniques - I love to ride my bike to prospect park in Brooklyn. I play some instrumental reggae on a portable speaker hanging from my handlebars and take a ride. Currently though this winter is so brutal that I instead relax by lounging and watching Netflix. A lot lamer than biking. On the topic of birthdays, I think it's pathetic when people turning 30 share comments on Facebook like "I'm officially old" or "Dreading my 30s".
I recently turned 30 and instead I shared this From age 0 to 30, think of everything we've experienced.. Now think of what we could jampack into another 30 years, with the knowledge and experience we already have. Now we get another.. Noah, you're just over 30, but hope you can relate to this thinking that's it's just the beginning of another lifetime! You know what I realised, I have 4 kids, and they are growing up without me, because I am stuck in a damn prison cell of an office building all day long. So what do I do to 'play', I make a concsious effort to play with them.
Pushing them on a swing, chasing them up the stairs, kicking a football, racing our bikes, building sandcastles, puzzles, baord games, lego, trains, make belief, hide and seek, the list is endless. Nothing, NOTHING takes away my anxiety as quickly or effectively as seeing the smile on my childs face, or hearing them screech with laughter because of my play. One is as soon as I wake up treadmill if weather is bad , and then one in the afternoon.
My Transcendental Meditation practice has really helped with anxiety and overwhelm, because of it I have been able to stay focused and finish long term projects like my first feature documentary. Right now it's freediving. It works so well because you have to let go to succeed. Hiking in Boulder, it's a great workout and the view from the mountains helps put life in perspective. Also, taking what seems to be today a "contrarian" approach by not aiming to be 1 in the NY Times or die. Very useful and entertaining at the same time. I didn't see you mention affiliates or that kind of "help" from people with an stablished audience, and making a cut of that pushing your books.
I was just curious if you explored it or you don't recommend that for any reason. Maybe you mentioned it and I overlooked it. Gonzo, thank you and good question. I'm going to assume that by "affiliates" you mean offering people with big lists a share of the profits Those affiliates are less concerned about giving an honest endorsement than they are about how much money they can make.
It's must better to to get a few genuine endorsements from people who truly loved the book e. It's respectable, but it's not much. And you run the risk of your book not being taken seriously I know certain authors aren't taken seriously by traditional media outlets simply because they know what kind of people they run with.
I send Noah weird emails when feeling anxious My best tip for anxiety is mind mapping on paper. Step away from the computer! Grab coloured pens, post it notes, blank paper, a whiteboard, whatever and go crazy scribbling out everything exploding in your brain. Then try put some process around it. For a bit over a year I've been doing two: I always come out of practice feeling better. A spreadsheet that tracks Happiness upon wake; tiredness upon wake; Mental Distraction anxiety-level ; and the morning's activities and length-of-time on each activity. Level of Accomplishment, correlated, but slightly different from momentary happiness.
Repeat at Dinner and finally, Before Bed. In a separate spreadsheet, just write the individual activities, lengths and times to more easily check for correlations. Even the act of being in control seems to be a solid stress reliever. There are minimums for some tasks to kick in and also points of diminishing returns. TV crap or computer-crap can have a slight negative or neutral correlation, except on an awesome movie or show in isolation.
Thinking in general worrying about stuff, especially startup stuff, is a huge no-no.
Getting a lot accomplished effectively can have a huge positive effect though. Must meet her minimum time threshold to reciprocate happiness. Word to the wise. What a solid article! Something that helps me to keep anxiety in check is to talk to others about my feelings as soon as I notice the anxiety building, not waiting until it has me pinned in a choke hold on my knees Taking a long bath in my bathtub with very hot water--reminds me of my amazing onsen hot spring experiences..
The long haul is sooo important. One of the most significant books I have have read recently— The War of Art —was written over a decade ago and finally hit the best seller list just last October. There is value in hitting 1, of course, but how much better is it to sell books a month for 12 years and change lives all along the way?
Create something unique and great that can change people's lives. If it finds an audience, it won't linger in obscurity for too long. Playing with my dog, taking him for a walk, playing games with friends like taboo or scattergories. A couple of things that are taking me back to childhood and bringing me joy through play are hackysack and ping pong.
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I think that the activity that I really like to do is programming, but not for work, just messing with my little pet projects I guess the latest activity I like to do that takes away my anxiety is actually playing with my roommate's puppy. She's a beautiful dog, still young enough to be really energetic, and was neglected in the past so can get a little neurotic if left alone for too long.
It's nice to be able to just get up from laptop often at small puppy insistence and play tug of war or fetch for a half hour or so. Though I'll be darned if I can figure out the source of his stress. I think the thing that helps me with Java is you can visibly see her getting less anxious, which makes me feel good as I'm the cause. You won't believe the exponential benefits of the ancient breathing excersises. Find out how we regularly achieve number 1 and best selling positions for our clients using our extensive joint venture networks and coordinated promotions.
Prepare to move thousands of your books into the homes and hands of readers globally using technologies such as Amazon and Kindle today. At Best Seller Success we offer authors help and support from conception to the birth of your book to the marketing and beyond.